Lashelle is a creative with the desire to learn and master every new form of expression that speaks to her. Beyond writing, she designs for digital and print, dabbles as a photographer (travel and landscape, primarily), and serves as a strategist both in the traditional sense and in the non-traditional digital/social realm. 

 

Page from broadwater social media plan

Page from broadwater social media plan

Design

A self-taught student of design, Lashelle is most comfortable with editing shareable graphics and digital-based design elements. She has ventured into the wilds of print design, and had fun while there, but generally leaves that to her professional colleagues. 

IMAGE ©  ALB 2017

IMAGE ©  ALB 2017

Photography

Photos are memories and as an avid traveler, few things are better than capturing moments on film. Granted, Lashelle also collects various other trinkets from her travels, but the enticing nature of photography never allows her to stray too far.

Page from broadwater design strategy

Page from broadwater design strategy

Strategy

A meticulous organizer, data enthusiast, and metrics mastermind make it easy to see why Lashelle is a strategy wiz. From digital brand strategy to effective canvassing, she's done it all and made it more efficient. If you're ever in need of a strategic hand, you know who to call.